About Course
More than mere 'lessons', this course is an interactive selection of unique learning formats,
delivered though toolkits, videos, podcasts, webinars and essential reading. This is a thorough
exploration of what social media means today. Exam completion leads to Associate Level
Certification.
Course Content
Module 1 – Revealing Insight: Social Customers
Module 2 – Social Apps and Building Communities (NEW)
Module 3 – Social Content: Brand Storytelling
Module 4 – Creativity: Designing Social Content
Module 5 – Thinking Strategically: Social Sharing
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