About Course
This short online PPC course will fast-track your Paid Search expertise. You will quickly acquire
essential skills in Search Marketing, eCommerce, PPC Campaign optimization and you’ll learn
how to visualize and present results.
Course Content
Module 1- Web Design and Website Optimisation
Module 2 – PPC Campaign Elements and Enhancing Creativity
Module 3 – Managing and Improving PPC Campaigns
Module 4 – Paid Search Reporting and Google Analytics 4
Module 5 – Visualizing Data with Excel and Presentation Skills
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